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Whenever I get a new property and want to sell it quickly, the first thing I have to do is send it Neighbor letter Give all surrounding property owners.
What is a neighbor letter?
The neighbor’s letter was a simple, straightforward message I sent to the owners of nearby land. It lets them know some key things:
- I am the new owner of the property next to them (or very close).
- I plan to sell it as soon as possible.
- If they are interested, I will give them the first photo (whether it is a cash transaction or a seller financing) to make the process easy.
Why do I do this?
Neighbors will often like to buy the property next door – whether it’s expanding your lot, protecting your privacy or keeping it in your home. However, most of them will never have a chance…unless someone reaches out and offers them directly.
That’s exactly what the neighbor’s letter did. In my experience, it is one of the most effective strategies to sell real estate quickly and sometimes I have time to list it anywhere else.
This is an amazingly successful strategy because in many cases nearby properties are eager to buy the property next door If they only have a chance.
Why Neighbors’ Letter Work
In my case, I almost always buy real estate for free for a small portion of its market value, which makes it easy for my future buyers to get a lot.
Because I buy a property at such a low price, I usually have one Large profit margin Play, which allowed me to sell the property for very low prices and bring a nice cash along the way.
Of course, it would help if I could offer seller financing as an option, Significantly increased my profits, The type of buyer I can work with. If the buyer doesn’t get the funds right away, I can be their bank (I’ll make more money in the long run).
Put all these things together for Highlighted sales proposition And became more interested in the property I was going to sell.
Why buy fulerfinder.io?
Neighbor’s letters do perform well, but over the years it has been quite a laborious process to find information about the owner of the property, write, print, stamp and mail to each neighbor.
puzzlerfinder.io Make this process easier. This is a powerful tool that allows you to identify all neighboring property owners around the package and generate professional emails instantly using a verified template. No need to dig county records or format letters from scratch; it handles heavy lifting for you. Whether you are targeting your neighbors or nearby cash buyers, buyerfinder.io is the most effective way to bring your property to the right person.
buyerfinder.io is a service Supercharge offerwhich can help real estate investors many other aspects of their day-to-day marketing business.
How to find out who owns the property
What was my life like before pareerfinder.io? How much more work is involved if you perform these tasks manually?
If you start writing from scratch, you won’t be able to Contact your new neighbor until you know who are they and How to get there them.
Since your goal is to send a letter to everyone, you need to find their name and mailing address first (remember, some of them may be the absent owners).
If you know where to look, there are a number of ways to get this information (including their phone number and email address).
If you need to find this information yourself, I will show you how to use it Land Portal.
Try the Land Portal!
After having the mailing address of the surrounding property owner to contact, You can prepare Your letter.
How to write a compelling neighbor letter
Because your goal is to motivate your recipients to say Yes, you need to make sure your message contains some key elements of communication and persuasion.
The basic layout of neighbor letters
- Self-introduction
- Explain your intentions
- Provide attribute information
- Explain why they should act
- List the consequences of doing nothing
- Reiterate why this is a deal they can’t refuse
- Call the action (give them your contact information)
When I started writing letters like this, this is the layout I used…
Note: To avoid stifling your creativity, the following examples do not include The exact wording My letter. If you want the exact wording I use in my letter, you can download my template at the bottom of this blog post.
Version #1 (click to enlarge)
I’ve used the format for about three years and it does a great job of notifying every recipient with it Selected few Received this notice).
While I never kept exact statistics on this letter, I estimate I took the call about 20% of the time, which resulted in about 10% of the actual sales.
Also, remember that this letter technically includes two pages. Page 2 will be the package map and/or other attribute images Available. The wrapping map effectively conveys where the attribute is located (including size, shape, and boundaries relative to adjacent attributes). A good parcel map will help your recipient understand exactly what you are offering and where relative to where their property is located.
Over the years of my investment career, I created a new version of this letter, which you can see below…
Version 2 (click to enlarge)
This template is a big improvement over my original letter because it better determines the specific benefits of buying decisions. It passes Determine what the neighbors don’t lose Take action.
Of course, none of my examples are visually attractive puzzlerfinder.iobut if you want to do this in a cheap, manual way, this is another way you can do it on your budget.
Remember, this is not a place for lying or intimidating tactics. The idea is to list some possibilities and reasons You will want you to offer the same opportunity. The benefits of buying (and the drawbacks of not taking action) should be 100% legal, realistic factors that you don’t want them to be ignored.
I haven’t kept any exact statistics on the execution of these letters, but overall I estimate it’s call rate closer to 35%, which ended up causing about 20% of sales.
Luck is a factor
Needless to say Neighbor letters are not magic bullets, no matter how beautiful they are or how worded. You will never know the situation of the person you are in contact with. You might give them what they have always wanted, or they might not care at all.
The key is consistency. Send elaborate letters to Every time the neighbor. If you catch it All possible opportunities, you will end up with results.
Even if there is no promises Will this lead to immediate sale?
Well, I can’t speak for you…but after the first few sales I generated for me, I think it’s easy. If I can generate faster sales 5% of the time, Why not seize the opportunity?
Consider how hard it is to sell certain properties (this may have made my sales process faster and easier No With the help of real estate agents), these letters have become #1 Action In my priority list.
I contacted my neighbors before doing other things.
Want to use my neighbor letter template?
Similar to my blog post about postcard templates, the above example is just to show you Format My neighbor’s letter Not the exact word.
You’re probably better than a writer I. With that in mind, I don’t want to decide how you constitute a written communication. Remember…My letters have developed a lot over the years, so I don’t want to suggest that my letters have The best copy ever.
That being said, I know from experience that writing a well-written letter takes a lot of time and psychological energy. If you don’t have the time or desire to develop something yourself and test it for years to see what you get, collect where you come from.
So I will bring you easy things. If you want to chase, you can buy my exact, word template below Less than the cost of a roll of stamps.
bonus!
I’ll give it to you, too Two other templates This can be used if/when you try to purchase from a neighboring property owner. These use the reverse method This can be especially useful if you are trying to expand the floor area of your property You already have it (rather than the other way around).
Either way, I think you’ll find that all of these templates are great tools to use when it comes to situations.
notes: When you Register as a returner email subscriberyou will have free access to these templates right away (as well as other free tools, calculators, video tutorials, etc. as part of the Retipster toolbox). Of course there is no pressure; I just want to make sure you know!