Forgot coastal hotspots and downtown apartments. The next property boundary may just be… a ghost town.
In Farina, South Australia – about 600 kilometers north of Adelaide – an extraordinary underground bakery is defying expectations, attracting thousands of visitors and injecting new life into a forgotten community.
But is this delicious revival a one-time novelty or is it the key to unlocking the unexplored potential of Australia’s forgotten rural landscape?
I went to Falina to investigate.
Delicious abnormalities in the desert
The drive to Farina is reminiscent of the challenges facing rural Australia. The empty roads stretched for miles, leading to a group of shaky stone buildings that whispered.
However, as you approach, a surprising aroma fills the air – a vivid smell of freshly baked bread from Farina Underground Bakery, a culinary oasis that has become a beacon of hope in the desert.
Baker Kerry is in charge. Credits: Farina Restoration Group/Facebook
Farina’s famous underground baking factory.
Where all the actions take place.
Falling into the cool depth of the bakery, I find more than just delicious food. I discovered 137 years of history when the bakery served about 100 residents of 30 houses.
The heart of the bakery is no bigger than the small bed room, it is a Scottish oven. These were widely used in the early days of settlement in Australia, and today there are few examples of work.
By 1893, the town’s population had grown to 300 people, eventually reaching 600, with residents having connections with the railway or supporting those who did so.
The restored nearby buildings are official shops.
Exchange Hotel, this is Farina’s first stone hotel. Credits: Farina Restoration Group/Facebook
The exchange hotel that once stood. Credits: Farina Restoration Group/Facebook
The town has two hotels, a school, a church, two breweries and of course a fully operational bakery. It served fresh bread to residents until the early 1940s, when it was abandoned and used as a cool store for butchers for several years.
Today, they redesigned the oven and interior in 2010 thanks to a group of dedicated volunteers. After being abandoned for about 80 years, baking is precise and baking energy is.
Magnets for tourists (and dreamers)
Over the past 15 years, Farina’s underground bakery has become a magnet, attracting more than 12,000 visitors from Australia, as well as sights between June and July. It was the only two months for dedicated volunteers to open the fire.
Meanwhile, a small number of volunteers from all over Australia came to help with other missions, with up to 50 people working to restore parts of the town at a time.
Every penny is restored to work.
Hungry travelers line up at 8 a.m.
From freshly baked pies to sausage rolls and pastries – no one was hungry.
Every dollar spent to restore towns.
While it’s not clear how much it costs each year, a media report shows that annual profits are over $50,000. Of course, this is necessary, and most of the area is still in ruins.
As for baked goods, they are so coveted that it’s easy to throw away $50 or two notes.
From pie and sausage rolls to white, seed and rye bread, plus apple pie, vanilla slices and chocolate chip cookies – the trip to Farina is surely worth it.
Farina Campground, though far from civilization, provides plenty of room to get out of the loot and watch the sun from Anzac Hill.
Property Question: Can Farina’s success be replicated?
But the biggest question remains: Will Farina’s success be replicated in other struggling rural communities?
Will this unique tourism model trigger a wider inland property boom?
While the town itself remains largely ruthless, there is no doubt that the influx of tourists will re-inject the area.
The key to Farina’s success lies in its sustainable model.
The sun sets at the Farina campsite.
Volunteers work hard. Credits: Farina Restoration Group/Facebook
A happy customer enjoys the fresh rolling during her long journey back to Adelaide.
Every dollar spent in a bakery is directly reinvested into the restoration and maintenance of historic townships.
This not only ensures Farina’s heritage conservation, but also creates a unique and compelling draw for visitors.
This is a model that provides a glimmer of hope for other ghost towns scattered across Australia’s inland areas.
The future of Farina (and rural property)? )
While Farina may never return to its former glory, its revival offers a valuable lesson: creativity, community spirit and sustainable travel patterns, even the most desolate places can come back to life.
Who knows, maybe one day we will see a renewed interest in inland properties, driven by a passion and originality that changed Farina, at a time a delicious pie.