Meme coins have attracted great attention in the field over the past year, and in some cases, have received thousands of% returns in a few hours, despite the huge controversy.
These often used assets are more than just making headlines.
Meme Coin Sparks More Than crypto engagement
According to the latest report from Crypto Exchange Gemini led by Winklevoss Twins, titled “Crypto Status,” Meme Coins encourages new immigrants to explore the digital asset industry. This was discovered after a survey of 7,205 consumers in the United States, the United Kingdom, France, Italy, Singapore and Australia (about 1,200).
The vast majority (up to 94%) of meme coin holders also hold other types of cryptocurrencies, suggesting that meme coins are the bridge to a wider crypto ecosystem. Before the branch, many users seemed to start using these tokens.
For example, 31% of U.S. investors who own meme coins and traditional cryptocurrencies said the meme coins were their first cryptocurrency purchase. This trend is also reflected in Australia and the UK, with a trend of 28%, followed by 23%, Italy is 22%, and France is 19%.
Interestingly, France also leads overall meme coin ownership, with 67% of its cryptocurrency investors owning at least one. In other regions, Singapore’s trend is still 59%, Italy is 58%, the UK is 57%, the US is 55%, and Australia is 45%.
European leadership encrypts ownership
With the market downturn in 2022, ownership of cryptocurrencies has grown steadily in multiple regions. Europe reported a significant increase. In 2025, 24% of UK respondents said they own cryptocurrency, up from 18% in 2024.
France has seen a similar rise, with ownership rising to 21%, also from 18% in the previous year. Analysts attribute this growth to a more favorable regulatory climate in Europe, thanks to the phased introduction of the cryptoasset (MICA) framework in the EU market over the past two years. Singapore recorded the highest rate of cryptocurrency ownership among the countries surveyed, with 28% of respondents reporting that they hold digital assets.
In the United States, President Donald Trump’s recent crypto-friendly policy has also affected public sentiment. After vowing to support digital assets during his campaign, Trump launched a strategic Bitcoin reserve, reorganizing the SEC into a more innovative stance and supporting legislation designed to regulate stability and a broader cryptocurrency market.
In addition, he launched a Trump-branded meme coin, with a market cap reaching nearly $3 billion this month. These developments seem to be strengthening confidence among potential investors. In the U.S., nearly 23% of non-Creputo owners say strategic bitcoin reserves give them more confidence in the value of cryptocurrencies.
Trump’s initiative has had an international ripple effect on the attitude of digital asset investment, as 21% of non-Kretop owners in the UK and 19% in Singapore echo similar views.
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